Celebrating Mom

Mother’s Day is very near and it continues to be the most popular day of the year to dine out. In fact, over 30% of Moms say a meal out with their loved ones is the best gift they could receive. About 92 million Americans will dine out for Mother’s Day according to the National Restaurant Association. What does Mom really want in a meal? Data shows that although more and more restaurants are offering a wider array of brunch options for Mother’s Day, over half of diners will go out for dinner to celebrate the holiday. Think Mom wants to stick with the salad? Think again! When polled, only 1% of Moms would choose the salad on Mother’s Day. Instead, Moms want to splurge, choosing seafood and steak as their primary picks.

It’s important to make Moms feel special on Mother’s Day. That might mean something different to each individual establishment, whether it’s offering a percentage off of Mom’s meal, or a complimentary dessert, or simply a rose at Mom’s seat. It’s important to make Mom’s day memorable, since they chose to spend it with you. It’s also important to remember Mother’s Day is a family holiday. This means being accommodating to both young children and older adults. Consider offering crayons and paper for kids to make their own cards for Mom while they wait. Be sure to have a kid friendly menu ready for the day.

We hope these tips help you to have a successful Mother’s Day. To all of the Moms out there, we wish you a beautiful day!